The Complicated Briefing.
One email.
Every Sunday evening.
One idea you can actually use.
For founders and leaders who are done winging it.
Each week I send one clear, practical idea, learning or inspiration drawn from real experience, not a textbook.
Sometimes it's about revenue. Sometimes leadership. Sometimes the thing nobody talks about: the moment you realise you've been running your business instead of building it.
What's to know.
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One idea, clearly explained Not a list of tips. One thing, gone into properly with real examples from someone who's actually doing it.
A takeaway you can use Monday morning Every email ends with something practical. A question to ask yourself, a system to try, a number to check. No catch.
The tools and resources I actually use AI tools, systems, platforms, the things that are genuinely changing how I run things. Shared because they work, not because I'm paid to say so.
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You're building something — a business, a team, a career that's actually yours.
You're past the point of needing motivation. You need clarity.
You want honest, practical thinking from someone who's in it — not a polished highlight reel.
You've got 5 minutes on a Sunday evening and you want to use them well.
From Jodie…
I'm a business development coach and founder. I run The Complicated Coach — a 1:1 coaching practice for founders and leaders — and Complicated Co., an independent organic cotton clothing brand. I also host the Complicated Conversations podcast.
I spent 20 years in corporate leadership before building my own businesses from scratch in my forties. The Complicated Briefing is what I wish had landed in my inbox every Sunday when I was figuring it out.
It's free. It's weekly. And I'll never send you anything I wouldn't find useful myself.
